Victoria Watson Nguyen

Graphic Design | Social Media | Illustration


Hi, I'm Victoria. I'm an award-winning digital communications specialist working for ThyssenKrupp Elevator Americas, the largest elevator company in the western hemisphere.

But it's a title that leaves a lot up for interpretation — so what do I even do? Basically, I've cultivated skills in graphic design, social media, copywriting and editing, analytics, and communications strategy — and I wear all those hats daily. I like that my day-to-day work is never the same; it keeps me on my toes and helps me to become a more well-rounded professional. In my eight years of varied experience in the marketing realm (as well as my training in design and journalism at Iowa State University), I've created a pretty substantial amount of innovative deliverables and collaborated with some exceedingly talented individuals — not to mention guzzled through my fair share of coffee and Diet Coke!

My work varies depending on the challenges set before me. However, I do carry a unique flair from one project to another. I refuse to procrastinate and I'm a perfectionist by nature, so I quickly and efficiently polish each project until it meets my high personal standards. I am extremely detail-oriented and am known to spot things like an extra space between two words or a line ending a couple pixels short of where it should.

When I'm not in front of the computer, I can be found running (I've got two marathons under my belt so far), sewing, or walking my three dogs.

I also draw photorealistic portraits. I've displayed my artwork in the State Fair of Texas and the Iowa State Fair for the past ten years, receiving Honorable Mention in 2015, two Honorable Mentions in 2013, Honorable Mention in 2012, 2nd Place in 2011, a Merit Award in 2010, Honorable Mention in 2008, a People's Choice Award in 2006, and Best of Show for a contest in 2004.




ThyssenKrupp Elevator Americas

Digital Communications Specialist

Act as the marketing department's lead subject matter expert on the development of the company's new intranet.
Single-handedly coordinate and provide analytic reports for seven social media channels, including a Facebook channel that has grown by 80,000 followers in the past three years.
Design and implement dozens of Facebook advertisements, with reaches of up to 803,000 users per ad.
Manage and optimize Google Local listings for more than 200 locations across North America.
Maintain the company brand and act as the subject matter expert on brand standards.
Live-tweet tradeshows and educational sessions in order to develop rapport, increase Twitter followers and encourage retweets.
Act as ongoing host of videos that are published externally on social media and used internally for employee training purposes.

January 2015 - present
March 2012 - January 2015

ThyssenKrupp Elevator Americas

Graphic Designer & Social Media Specialist

Created product catalogs, promotional brochures, online and print advertisements, and other necessary materials for the 13,500-employee company, handling dozens of projects simultaneously.
Oversaw seven social media channels, and strategized and managed a Facebook campaign that grew from 200 followers to over 50,000 in one year.
Elected by executives as the company's social media subject matter expert, and selected to train salespeople on why social media is a valuable tool for interacting with customers and best practices of communicating on each channel.
Managed and optimized Google Local listings for more than 200 locations across North America.
Administered intranet of company, using HTML and CSS skills to make requested changes to Oracle-based system.

Pegasus Solutions

Graphic Designer

Designed collateral, large-format banners, ads and party graphics for national tradeshows.
Managed design and execution of print, email and online versions of external monthly newsletter.
Conceptualized and designed new company logo and brand identity, including product collateral.

March 2011 - March 2012
June 2010 - February 2011

bluespace creative, inc.

Graphic Designer & Copywriter

Designed, prepressed and managed dozens of projects simultaneously, including large-format pieces and high-quantity print runs.
Interviewed numerous clients and wrote media releases, fourteen of which received national recognition.

Leopold Center for Sustainable Agriculture

Graphic & Web Designer

Conceptualized, designed and executed logo and marketing materials for the company’s largest initiative, then developed logos for the six working groups within that department.
Sharpened web skills by designing and editing two separate web pages.

May 2009 - June 2010
December 2008 - February 2010

The Write Place

Graphic Designer & Editor

Enhanced self-motivation and problem-solving skills by meeting deadlines from remote workstation.

Oleson Park Zoo

Newspaper Editor & Website Designer

Refined computer and creative skills by editing and designing layout of quarterly newsletter.
Designed and edited website.
Drew pictures of featured animals to sell.

June 2001 - January 2009
August 2008 - May 2008

Iowa State University Honors Program

Graphic Designer & Editor

Edited and designed biweekly e-newsletter that was sent to more than 1,000 Iowa State honors students.
Designed posters, calendars, and other public relations items as needed.

State of Iowa Department of Cultural Affairs

Graphic Design & Public Relations Intern

Used creative talent to design brochures, booklets, and signs for the State Historical Museum and its programs.
Expanded public relations skills by writing news releases, contributing to newsletters and designing advertisements.

May 2008 - August 2008
August 2007 - January 2008

Ethos Magazine

Editorial Designer

Worked with photographers and creative directors to create high-quality magazine layouts while under short deadlines.


Filter - All
  • #NguyenInEurope
  • This is Not an Ad for Canon
    This is Not an Ad for Canon
  • Crawford County Medical Hospital Newsletter
  • Lundell Plastics Product Catalog
  • M&V Monogram
  • ThyssenKrupp Elevator Quarterly Dispatch
  • Day at the Museum
  • Victoria A. Watson Logo
  • ThyssenKrupp Elevator Product Catalog
  • M&V Wedding Invitations
  • Min Norsk Kokebok: My Norwegian Family Recipe Book
  • Jenn
  • ThyssenKrupp Elevator Product Cutsheets
  • Dixie Day
  • Vertical Express Invitation


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