I consider myself lucky to have been able to bring multiple skillsets to each company I’ve worked for. I’ve calibrated each of my talents so that I can offer the most efficient, refined work possible. But don’t just take my word for it — see for yourself…
October 2017 – present
Redesigned header navigation of PizzaHut.com, resulting in reduced time on task
for all tested categories.
Designed a product tile style that took users an average of 29% less time to use and was
integrated into the customer-facing $5 Lineup experience.
Surpassed business goal for Game Plan sign-ups by 33% due to team’s user
experience (UX) for the program. Reached over 1 million sign-ups before kickoff.
Lead IT Culture Committee by planning social events, delegating tasks to committee
members, and communicating plans to IT leadership team.
Manage team design library, ensuring all UI is consistent and on brand.
Drive sales by creating customer-centric web experiences based on usability research and
UX best practices, while simultaneously supporting department strategy and company goals
November 2015 – October 2017
Lead aesthetic design of WorldVentures Foundation, including the foundation’s website, logos and branding for campaigns, and marketing collateral.
Designed a user interface (UI) for the WorldVentures Foundation that was eye-catching, told a story, and had clear calls-to-action. The branding initiative that included the website was later featured in HOW Magazine as a 2016 In-House Design Award Winner.
Collaborate with project teams to plan, analyze, organize and execute projects for WorldVentures events, each of which draw more than 20,000 people from around the world.
Work independently and as part of a larger team to develop marketing materials to enhance brand image (B2B and B2C).
Graphic Designer & Digital Communications Specialist
THYSSENKRUPP ELEVATOR AMERICAS
March 2012 – November 2015
Created product catalogs, promotional brochures, online and print advertisements, and other necessary materials for the 13,500-employee company, handling dozens of projects simultaneously.
Oversaw seven social media channels, and strategized and managed a Facebook campaign that grew from 200 followers to over 50,000 in one year.
Collaborated with external consultants to create personas, card-sort, and conduct research to optimize user experience (UX) of new intranet.
Designed and implemented dozens of Facebook advertisements, with reaches of up to 803,000 users per ad.
Elected by executives as the company’s social media subject matter expert, and selected to train salespeople on why social media is a valuable tool for interacting with customers and best practices of communicating on each channel.
Managed and optimized Google Local listings for more than 200 locations across North America.
Maintained the company brand and acted as the subject matter expert on brand standards.
Administered intranet of company, using HTML and CSS skills to make requested changes to Oracle-based system.
Acted as ongoing host of videos that are published externally on social media and used internally for employee training purposes.
March 2011 – March 2012
Designed collateral, large-format banners, ads and party graphics for national tradeshows.
Managed design and execution of print, email and online versions of external monthly newsletter.
Conceptualized and designed new company logo and brand identity, including product collateral.
Graphic Designer & Copywriter
June 2010 – February 2011
Designed, prepressed and managed dozens of projects simultaneously, including large-format pieces and high-quantity print runs.
Interviewed numerous clients and wrote media releases, fourteen of which received national recognition.
Graphic & Web Designer
FOR SUSTAINABLE AGRICULTURE
May 2009 – June 2010
Conceptualized, designed and executed logo and marketing materials for the company’s largest initiative, then developed logos for the six working groups within that department.
Sharpened web skills by designing and editing two separate websites.
Graphic Designer & Editor
THE WRITE PLACE
December 2008 – February 2010
Enhanced self-motivation and problem-solving skills by meeting deadlines from remote workstation.
Newspaper Editor & Website Designer
OLESON PARK ZOO
June 2001 – November 2009
Refined computer and creative skills by editing and designing layout of quarterly newsletter.
Designed and edited website.
Drew pictures of featured animals to sell.
Graphic Designer & Editor
IOWA STATE UNIVERSITY
August 2008 – May 2009
Edited and designed biweekly e-newsletter that was sent to more than 1,000 Iowa State honors students.
Designed posters, calendars, and other public relations items as needed.
Graphic Design & Public Relations Intern
STATE OF IOWA
DEPARTMENT OF CULTURAL AFFAIRS
May 2008 – August 2008
Used creative talent to design brochures, booklets, and signs for the State Historical Museum and its programs.
Expanded public relations skills by writing news releases, contributing to newsletters and designing advertisements.
August 2007 – January 2008
Worked with photographers and creative directors to create high-quality magazine layouts while under short deadlines.